85: The “anti-consumerism” consumer brand

Dan Demsky is the co-founder of Unbound Merino – a clothing brand that has its nailed positioning around product quality, and lifestyle. In this EP we discuss Unbound’s success with Facebook ad buys, why top entrepreneurs wear a “uniform”, whether Amazon is going to move fast into luxury goods, and more. 

EP Sponsor: RBC
Call your RBC Advisor or contact the RBC Advice Centre at 1-800-ROYAL20   

EP Sponsor: Bruush
https://bruush.com/  – use the code  E215 for a 15% discount.