Had an awesome conversation with John Kraski and Josh McLean
John Kraski—a LinkedIn Top Voice with 90k+ followers—is renowned for his business acumen, TV show, and web3 expertise. Oh, and his famous almond croissant and Oaty shout-outs… (yup, we talked about those too btw!)Josh McLean is a seasoned exec at Nike, combining his experience as an executive with a passion for coaching, and entrepreneurship. He’s […]
I was asked if I wanted to fly private
But, not quite the offer I hoped for.A rep from Magellan Jets offered me a membership:→ Initial investment: $12k.→ That’s just to activate my account.→ To book flights, I’d be looking at roughly $9k/hour.The Vogue100 Club is $100,000 annually.→ High-end events→ Personalized styling→ Direct access to Anna WintourIt feels irrational, but status sells.And people with […]
You’ve promised yourself that 2025 will be the year you get in shape
The gym you’re signing up for is banking on you failing.Their business depends on it.Gyms are inundated with January sign-ups; the thing is, they count on members never using what they pay for.The numbers:→ 80% of January joiners cancel within five months.→ 50% of new members never even set foot in the gym.→ To remain […]
Priority: The Ultimate Product
Speed wins.Patience is scarce; customers pay to save time.The smartest companies have turned priority into profits:→ Uber One & Lyft Pink: Faster rides.→ Amazon Prime: Same-day delivery.→ Spotify Premium: Early access to music.→ Sephora Flash: Unlimited 2-day shipping.→ Clear & TSA PreCheck: Skip security lines.→ Disney+ & HBO Max: First to new releases.→ Airlines: Priority […]
Amazon just made a bold move
Turning the largest shopping mall in the world into a car dealership.With Amazon Autos, customers in 48 cities can now buy a Hyundai—browse, finance, and schedule pickup—all online.It’s a game-changer.Here’s what I’ve come to understand about Bezos & Co.:→ Amazon is the largest shopping mall in the world.→ Consumer brands must be there to survive.→ […]
My clients often ask for a straightforward way to design and optimize their recurring revenue strategy
That’s why I created The Subscription Model Map…A one-page resource for founders, CEOs, and execs to:Gain Clarity:→ See your entire business model on one page.Move Faster:→ Iterate and refine your strategy efficiently.Unlock Insight:→ Optimize pricing, retention, and performance.Drive Alignment:→ Share your strategy to keep your team on the same page.This map reflects years of analysis […]
The traditional influencer model isn’t delivering
I read a piece from CNBC last week, and none of it surprised me.Here’s the challenge:Income from brand deals is volatile and concentrated among top creators.Social algorithms dictate visibility, making revenue unpredictable.Most creators earn less than $15,000 annually, despite the influencer market being valued at $21 billion.In response, many creators are taking control by monetizing […]
Subscription businesses, wake up
The FTC is raising the bar. Uber is the latest company to come under scrutiny. The FTC is investigating complaints about Uber One, citing allegations of unauthorized enrolments and obstructive cancellation practices. This isn’t just about one company—it’s a wake-up call for every subscription business. Starting October 2024, the Click-to-Cancel Rule mandates that canceling a […]
The bar has never been lower
What’s the difference between good and great?Do what you say you’ll do.That’s it.The bar for greatness has never been lower:• Employees do the bare minimum.• Employers promise growth—then lay people off.• Airlines overbook, cancel flights, and lose luggage.• Retailers guarantee “next-day shipping” but deliver late.• Insurance companies promise protection but deny claims.• Healthcare providers overbook, […]
Card declines are a revenue killer
Consider this:→ Credit card declines affect 5-6% of all transactions.→ Debit card declines? Higher, at 9-13%.→ Alternative payment methods fail 7% of the time.For subscription-based businesses, these numbers translate directly to lost revenue.Involuntary churn—when customers unintentionally fail to renew due to payment issues—is problematic for most recurring revenue businesses as they scale.A significant portion of […]